In my previous blog post, I told you how, after being released from the hospital, I decided I was going to pay all my medical bills and expenses from income generated instantly—and on demand as needed.
I also told you how some of those “instant income” methods sounded good in theory, but didn’t pan out as well in the real world. Read more…
Yesterday I gave you the “Reader’s Digest” version of my hospital stay, and the events leading up to it.
While I was at home recovering, I decided to return to several projects I had on the back burner, including one that used some clever time-tested methods to generate income on demand.
I decided to put it to the test, and use some of these “instant profit streams” to pay all my medical bills and living expenses.
How did it turn out?
Glad you asked. To be truthful, it wasn’t the smooth ride I thought it’d be. Read more…
I don’t like to talk about it much.
It was January 5, only days into the new year, when out of nowhere. I began vomiting blood.
This unpleasantness continued into the wee hours of the morning, when my blood pressure began steadily going down, down. I didn’t know it at the time, but I was bleeding internally. Read more…
The Copywriter’s Toolkit, one of my longest-running and most successful products to date, is on target for a complete makeover.
In version 2.0, dubbed the Conversion Toolkit, there’s updated content and resources for sure.
All the copywriting resources, videos, audio, PDFs, tools, and more from version 1 will all be updated for 2010-2011. Newer tools and web sites are popping up all the time, and version 2.0 will include many of the new offerings.
But that by itself isn’t what makes this upgrade so significant and special. Read more…
Happy April Fool’s Day!
Yesterday I talked about an event that was happening today. That event is the launch of a powerful strategy for your business that’s over a century old, but unfortunately misunderstood by the vast majority businesses out there. What is it? Read more…
The Interactive Coaching Class registration page is now live. Plus I posted a video that tells you everything you need to know about what’s included, the topics we’ll be covering, and much more.
I think it’s safe to say that I’ve outdone even myself in the “overdelivery” department, if I may be so bold. Read more…
Not too long ago an associate of mine asked me to look at his website’s sales copy. He had been struggling with tweaking and testing, and his latest salesletter to beat his previous control only ended up bringing in an additional 0.02% response. With all the marketing he was doing, his site was barely profitable. He even hired a decent copywriter to craft his latest salesletter, the new control.
Well, I took a look at his site, and I gotta say the salesletter didn’t look bad at all to me. Great headline, great lead, decent offer with plenty of quality bonuses. Pushed the right hot buttons, used takeaway selling, good call to action. Overall a very good sales letter (to me, at least). So why was it doing so poorly? Read more…
John "Ritz" Ritskowitz is a direct response copywriter and consultant who has brought in millions of dollars in sales for his clients and in the process helped them to boost their response and ROI.
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