Making This Big Mistake In Your Email Marketing?

I never knew I was. Until I got 6 emails by the same marketer every time he did an email broadcast. Then I started unsubscribing (from the wrong emails) Only then did I go look at my own campaigns.

I wasn’t happy by what I found.

This 5-minute podcast may help you see if you’re in the same boat too!

http://www.johnritz.com/podcasts/ar_mistake.mp3

Right-click to save it to your computer, or just click and listen here. It’s short, but it may be a big eye-opener for you!

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About The Author



John "Ritz" Ritskowitz is a direct response copywriter, author, speaker, and overall marketing nut! Visit his blog to get proven marketing tips, tactics and strategies, along with news, free goodies, and more. Head over to http://JohnRitz.com now. Get even more free stuff by following John on Twitter.

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  1. September 29th, 2008 at 23:04 | #1

    Thanks John!
    I appreciate the caution note.
    Perhaps checking with email service can give one the open/un-open stats to determine who is getting which email of the possible multiples.
    Then a quick personal email can confirm if they’re a) aware that they’re getting multiple copies, and b) that they do/don’t want to be on (multiple) lists.
    At this point, with a response from recipient, you can better decide which list, A, B or C, they belong on.
    Showing you care enough to check may just lead to more interest on their part in your next offer.

  2. October 10th, 2008 at 02:03 | #2

    I see this almost every time I unsubscribe from a list.

    Its 2-3 clicks in aweber to get list promotion (ie: moving someone from segment a to segment b)working, yet the folks doing this are either not trained, dont read, too lazy, didnt test or just didnt realize that their list promotion just isnt working.

    As you note, its annoying to get 4-5-6 emails that are the same (or not) from the same guy about the same thing – especially when its one of the characters that sends every single affiliate jv promo that comes down the pipeline.

    Mass unsubscribes are what those guys deserve anyhow. Good of you to notice this and bring it to everyone’s attention.

    Mark

  3. March 16th, 2009 at 02:38 | #3

    I love this blog and subscribed to your feed ages ago, you never fail to provide good posts, and this one couldn’t have been better timed.

  4. March 16th, 2009 at 15:06 | #4

    Thanks, Joe. I appreciate the kind words!

    Cheers,

    John

  5. March 22nd, 2009 at 15:22 | #5

    Always good quality info from this site!

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