Comments on: Do You Neglect This Kind of Testing? http://www.JohnRitz.com/blog/do-you-neglect-this-kind-of-testing/ A discussion of modern and proven marketing techniques, copywriting, and strategies for all businesses. Tue, 06 Jan 2009 02:42:50 +0000 http://wordpress.org/?v=2.6.2 By: John Ritskowitz http://www.JohnRitz.com/blog/do-you-neglect-this-kind-of-testing/#comment-16 John Ritskowitz Wed, 22 Nov 2006 16:02:37 +0000 http://www.JohnRitz.com/blog/?p=17#comment-16 Hi, Judy. Thanks for your feedback! Yes, a lot of times these things happen accidentally, but it's the things we should have caught that can turn sour in a customer's eyes. We spend so much time getting our marketing right that it's a shame when other important things are neglected. John Hi, Judy. Thanks for your feedback!

Yes, a lot of times these things happen accidentally, but it’s the things we should have caught that can turn sour in a customer’s eyes.

We spend so much time getting our marketing right that it’s a shame when other important things are neglected.

John

]]> By: zapseo http://www.JohnRitz.com/blog/do-you-neglect-this-kind-of-testing/#comment-15 zapseo Wed, 22 Nov 2006 05:36:20 +0000 http://www.JohnRitz.com/blog/?p=17#comment-15 Hi John, Great stuff, as always! I recently signed up for a teleseminar series of 8 classes. It wasn't until the 5th or 6rh class that I was able to get my login straightened out sufficiently so that I could find the pin code for the calls... I don't know who was to blame, but the support person (who I had to email 5 times -- and finally went to their support board AND informed the people giving the seminar) I thought was curt and unhelpful. When it looked like I may have made it to what was supposed to be a relatively live and interactive teleseminar -- she said, well, you can always download the mp3. Like -- that was as good as being on the call -- especially when I had specifically carved out the time to be on the teleseminars live. Which only goes to show what I learned from Jay Conrad Levinson years ago -- bad service will flow thru the grapevine and destroy your rep much faster than will news about your good service. Hi John,

Great stuff, as always!

I recently signed up for a teleseminar series of 8 classes. It wasn’t until the 5th or 6rh class that I was able to get my login straightened out sufficiently so that I could find the pin code for the calls…

I don’t know who was to blame, but the support person (who I had to email 5 times — and finally went to their support board AND informed the people giving the seminar) I thought was curt and unhelpful.

When it looked like I may have made it to what was supposed to be a relatively live and interactive teleseminar — she said, well, you can always download the mp3.

Like — that was as good as being on the call — especially when I had specifically carved out the time to be on the teleseminars live.

Which only goes to show what I learned from Jay Conrad Levinson years ago — bad service will flow thru the grapevine and destroy your rep much faster than will news about your good service.

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